Mingrui Magnetic Successfully Concludes Its Participation in the 28th Shanghai International Motor Expo

From July 1 to 3, 2026, the 28th Shanghai International Motor Expo & Development Forum grandly opened at Shanghai New International Expo Centre. As an immensely influential annual industry event for China’s motor industrial chain, this expo brought together more than 700 high-quality enterprises from upstream and downstream sectors and attracted over 35,000 professional purchasers and technical engineers from home and abroad. Focusing on cutting-edge sectors including high-efficiency energy-saving motors, new energy drives and precision magnetic materials, it built an integrated platform for industrial exhibition, technical seminars and business matchmaking. Chengdu Mingrui Magnetic Industry Co., Ltd. made a prominent appearance with its full lineup of core permanent magnet products, fully demonstrating its R&D and manufacturing strengths and achieving fruitful cooperation outcomes amid the plum rain season in Shanghai.

In consideration of the rainy and humid plum weather in Shanghai, our exhibition team completed preparatory work in advance, including moisture protection for exhibits and optimized booth layout. We showcased approximately 130 pieces of bonded NdFeB products on site, including magnetic rotors, magnetic assemblies, encoder magnets, magnetic rings, magnetic tiles, thin-walled ring magnets, miniature magnets and special-shaped magnetic parts for motors. These products are widely applied in new energy vehicle motors, precision servo motors, industrial robots, brushless household appliance motors, encoder sensors and other fields. We provided one-stop permanent magnet solutions ranging from custom raw material development and precision forming to special magnetization, precisely catering to the industrial upgrading demands of high-efficiency motors for lightweight design, high power density and low power loss.

Mingrui Magnetic’s booth remained highly popular throughout the three-day exhibition, with a steady stream of industrial visitors consulting on technical specifications, customized sample production and bulk supply. We received more than 120 professional inquiries in total. Our on-site technical and sales teams conducted one-on-one in-depth technical communication and customized solution formulation to address clients’ key requirements, such as high-temperature demagnetization resistance, ultra-thin special-shaped dimensions, cost optimization for mass production and customized magnetic pole waveforms. The company earned wide recognition from professional clients thanks to reliable product performance, rigorous tolerance control and mature mass production and delivery capacity.

Remarkable business results were achieved during the exhibition. We established WeChat contacts with over 40 high-value targeted customers, including supporting manufacturers for new energy vehicle enterprises, automation system integrators, micromotor and special motor manufacturers, and overseas foreign trade purchasers. Multiple preliminary cooperation intentions for sample testing and bulk supply were reached meanwhile. Many long-term cooperative customers paid special visits to our booth for in-depth discussions on stable long-term supply and joint development of new products, further consolidating the foundation for strategic partnerships.

Founded in 2010 and located in Shuangliu Southwest Airport Economic Zone of Chengdu, Chengdu Mingrui Magnetic Industry Co., Ltd. has long devoted itself to the R&D and production of rare earth NdFeB permanent magnets. It is an integrated manufacturer engaging in permanent magnet material research and development, mold design, precision manufacturing, magnetization processing and domestic & overseas sales. Equipped with a number of independent production patents, the company boasts distinctive competitive edges in customized thin-walled multi-pole rings, complex special-shaped magnetic assemblies and bonded NdFeB magnets. Our products are exported to numerous countries across the globe and serve as core components for various high and low-efficiency permanent magnet motors. Participation in the Shanghai International Motor Expo serves as not only a powerful showcase of our capabilities to the national motor industrial chain, but also a vital opportunity to capture cutting-edge market demands and expand high-end cooperation channels.

（Exhibition scene photos）

The exhibition may have concluded, yet our cooperation journey continues. Moving forward, Chengdu Mingrui Magnetic Industry will uphold the brand tenet "Pursue Precision with Insight, Create Magnets with Ingenuity". We will keep focusing on high-efficiency energy-saving motors, new energy power systems and precision automation industries, continuously upgrade permanent magnet material technologies and improve customized service systems. By delivering high-quality magnetic products, we will facilitate the green, efficient and intelligent transformation of the global motor industry, and pursue win-win results and coordinated development with more industrial chain partners.